4 open GTM roles ask for Segment, most often alongside Salesforce, HubSpot and Marketo. Refreshed every Monday.
Share of these roles that ask for each, read from the postings.
Plays from LeanScale client work in Marketing Ops: the steps across the stack and what each one moved.

6 steps
The scoring model wasn't broken, 90,000 contacts had no industry
~90 bad merges caught before reporting
ChristopherLeanScale
Warm signals and PQLs


7 steps
Sizing the expansion opportunity, then backtesting the signal that was supposed to find it
Seven prioritised segments, sized three ways
EduardoLeanScale